Undeniably UPPERCASE.

The idea of publishing an UPPERCASE Magazine, "a magazine for the creative and curious", had been floating through creative partners Janine Vangool and co-editor Deidre Martin's minds for many years, but they didn't make the decision to proceed with it until this past December. And now, in three short months, and some very hard work, UPPERCASE Magazine has come to fruition. You're probably already a fan of their gallery and online shop, but now Calgary's wonderful UPPERCASE is coming into your home in the form of quarterly issues.



UPPERCASE Magazine is really the culmination of a dozen years of freelance graphic design experience and four years of the creative entrepreneurial adventure called UPPERCASE. I love the UPPERCASE aesthetic - clean, well designed and all with a charming, wry sense of humor and wit, so I look forward to my new subscription (I already signed up!) and seeing what the talented and visually stimulating people behind UPPERCASE come up with next to inspire me. To check out more about the new 68-page magazine and more on the UPPERCASE online shop, take a look at their site and their blog. And to see a fun video on the making of the magazine, visit Vimeo.